Whats up Beat Nation! If you found yourself on my blog today, its because you are wondering what type of HEAT I had on INSTAGRAM & Sneaker Summit this past week. Well today is your lucky day because I'm going to give you the details on the shoe thats got everyone in a FRENZY!!
Anta Sports Products Limited (SEHK: 2020) is a branded sportswear company in China. It involves the business of designing, developing, manufacture and marketing sportswear, including sports footwear, appareland accessory under its own brand name, ANTA. It was established in 1994 and it is headquartered in Jinjiang, Fujian.
Anta was founded by Ding Shizhong in 1994 as a means of helping ease the financial burden of his family. In 2008, the Beijing Olympics gave Anta the opportunity to expand its business marketing footwear. In 2009, Anta acquired Italian sportswear Fila's China operations. Anta has 600 Fila retail stores in China and 7000 Anta retail stores.
Anta Sports was listed on the Hong Kong Stock Exchange in 2007 with its IPO price at HK$5.28 per share, while Leslie Lee Alexander, owner of the Houston Rockets, acted as its cornerstone investor. In October 2010, the company acquired the Fila trademark in mainland China, Hong Kong and Macao from Belle International. Since then, the company operates the Fila business in these three areas. Former Minnesota Timberwolves forward Kevin Garnett left his former shoe sponsor Adidas and has been sponsored by Anta since August 2010. Golden State Warriors guard Klay Thompson also left his Nike sponsor and has been signed with Anta since February 2015.
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